Mobile marketing strategy aimed at reaching a target audience on their smartphones, tablets, or other mobile devices, via websites, email, SMS and MMS, social media, and applications. Everything that can be complete on a desktop computer is now available on mobile devices. From opening an email to visiting your website to reading your content, it's all accessible through a small mobile screen.
Global wide more than 75% of internet consumers own a smartphone. Google look forward to search queries on mobile devices to exceed desktop searches. Successful mobile Marketing means understanding your mobile audience, designing informative content with mobile platforms in mind, and making planned use of SMS/MMS marketing and mobile apps.